RAGBRAI XLV Countdown – July 23-29, 2017
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Exhibitor Information



RAGBRAI 2017 will kick off with the RAGBRAI Expo in Orange City, Iowa – Saturday July 22, 2017 (12 noon until 9pm)

The oldest, largest and longest multi-day bicycle touring event in the world, begins with the RAGBRAI Expo held in the starting town for RAGBRAI XLV, Orange City, Iowa. The Expo offers a unique opportunity to exhibit, sell, sample and demonstrate products and services to more than 25,000 bicycle enthusiasts. RAGBRAI attracts participants from all 50 states and many foreign countries and provides an excellent opportunity for you to showcase your products and services to an enthusiastic, active and loyal group of cyclists.

Home to Northwestern College, Orange City is located in far Northwest Iowa, north of Sioux City near the intersection of Highways 60 and 10.  Hotel accommodations for exhibitors may be found in nearby Sioux Center, Le Mars, or a little further away in Sioux City, IA or Sioux Falls, SD.

RAGBRAI Expo Demographics

  • 25,000+ Expo participants
  • 80+ exhibitors
  • 65% men
  • 35% women
  • 75% have household income over $75,000
  • 57% have household income over $100,000
  • Participants of RAGBRAI XLIV came from all 50 states, Washington D.C., the Virginia Islands and 18 foreign countries.

Previous RAGBRAI Expo exhibitors include: Trek, Cannondale, Specialized, Giant, Bianchi, Yakima, Shimano, Primal, CamelBak, Topeak, Thule, Moxie Cycling, Serfas, Clif Bar, Saris, Keen, Canari, Gatorade, Chamois Butt’r, Polar Bottle, Mavic, Missouri Tourism, Wald, Ergo, and more.

How to exhibit?

Take a look at our Promotional Opportunities Brochure (see links below).  Choose between the Exhibitor Booth Option, Expo Booth and Print Advertising Combo, or the Manufacturer Demo Tour option.  Then complete the Contract Agreement and submit that along with your payment to:

RAGBRAI Expo
400 Locust Street, Suite 500
Des Moines, IA 50309

Please Note: for your ad to be included in the Participant Guide, your completed agreement, payment and ad artwork must be received no later than March 15, 2017.
RAGBRAI 2017 Promotional Opportunities Brochure
RAGBRAI 2017 Contract Agreement

2016 Expo Exhibitors

How to advertise?

RAGBRAI.com is a great place for riders from all over to connect with each other and stay informed. It is a place for riders to share stories, view photo galleries, register for the ride and purchase RAGBRAI merchandise.

  • In July of 2016, RAGBRAI.com had over 2.2 million page views from nearly 306,000 unique visitors.
  • Non-ride months generate nearly a half million page views of traffic every month.
  • Unique visitors to RAGBRAI.com increased by 8% in 2016.

There are many opportunities to get involved with RAGBRAI.  Please see the brochure for a description of all those opportunities.  For questions please contact:

Scott Garner
Assistant RAGBRAI Director
Phone: 515-284-8483
Email: scott@ragbrai.com

 

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Latest Videos

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  • Take a closer look at where the 2017 RAGBRAI route will go.

  • T.J. Juskiewicz, RAGBRAI director, talks about the 2017 route after the announcement on Saturday, Jan. 21, 2017.

  • Watch a replay of the full RAGBRAI route announcement live show.

  • A RAGBRAI icon Paul Bernhard aka \u0022Mr. Pork Chop\u0022 passed away November, 2016 and RAGBRAI Nation shared photos with Mr. Pork Chop on the ride through the years.

  • The Bacoon Ride returns for its fourth year on the Raccoon River Trail on Saturday, June 17.

  • From the creators of the Bacoon Ride comes the new ride for women, Pigtails at the Prairie Trail on Saturday, May 20.

  • RAGBRAI director TJ Juskiewicz announces the overnight towns for RAGBRAI 2017.

  • The Register's Annual Great Bicycle Ride Across Iowa will go north in 2017, starting in Orange City, ending in Lansing, and overnighting in six more Iowa towns along the way. It's rated the third-easiest RAGBRAI ever.

  • Attendees at the RAGBRAI Route Announcement Party joined in a mass \u0022pork chop\u0022 call in honor of ride legend Mr. Pork Chop, Paul Bernhard, who died last year.

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